New Balance x DISH// 2022SS Apparel Collection

Art Direction Design

Date 2022.Feb
Category Graphic
New Balance x DISH// 2022SS Apparel Collection

New Balanceの2022年春夏アパレルラインのコレクションビジュアルのアートディレクションとデザインを担当しました。
シーズンコンセプト「GOOD VIBES」とビジュアルテーマ「DiSH Summer Vacation」からインスピレーションを受け、DISH//のメンバー4人が過ごす夏の休日のワンシーンを切り取りました。

I was responsible for the art direction and design of the visual collection for New Balance's 2022 Spring/Summer apparel line. Inspired by the season's concept, "GOOD VIBES," and the visual theme, "DiSH Summer Vacation," I captured scenes from the summer holidays of the four members of DISH//.

Credit

Client New Balance Japan
Agency MEDIATOR
Creative Director Takaki Onoda (MEDIATOR)
Producer Takuma Iso (MEDIATOR)
Project Manager Shinya Fujihiro (MEDIATOR)
Art Director / Designer Minami Asano (Terada Keikaku)
Photographer Shinichiro Ariizumi
Stylist Kazuki Miura
Hair Makeup EMIY
Web Director Arata Hiyajo (MEDIATOR)

YOUNG CARERS ASSOCIATION

Corporate Site Art Direction Design

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CIRCUS Inc.

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Rinnai Head Quarter

Architecture Project Management Team Management Produce